Innovation and Start-Up Development

 

The ability of a business to grow depends upon its capacity to innovate and deploy new ideas successfully. This is as relevant to large corporates as it is to start-up entrepreneurs.

 

New business concepts should be nurtured but should also be challenged. Stop/go deadlines must be set and although these are difficult decisions they must be weighed carefully and decided dispassionately. Clear and effective communication of the vision, strategy and investment case is especially critical. If the business idea is a cherished personal project, it may be easier to bring in a third party to provide a practical and honest second opinion on the core concept, potential benefit and risk.

 

Ignya can help by:

 

• Working alongside the client to clarify, challenge and support the business idea right from inception

• Enhancing and optimising the communication of business concept to stakeholders, partners or investors

• Planning the progression of the business from concept to launch

• Dispassionately sense-checking and risk assessing business plans

• Ensuring that a solid launch strategy and support plan is in place